Smartphone access to instant weather info is part of “meeting the appetite that smartphones naturally create for immediate information,” Eric Floehr of ForecastWatch told The Outline. “Forecasts used to be a couple days ahead. Now, you’re planning your outing for the weekend on Monday. And you’re [also] just looking an hour out, a minute out. So it’s changing the horizons. The horizons of forecasts are broadening.”
Do Weather Apps Really Work? Here’s Why We’ll Probably Never Stop Checking Them Regardless
March 23, 2018