Columbus, OH  — April 21, 2026 — ForecastWatch, the independent platform for weather forecast verification and market intelligence, today announced the launch of a new platform and a refreshed brand at www.forecastwatch.com. The release significantly expands the company’s verification capabilities, introduces an anonymized participation model supported by like-to-like benchmarking groups called Markets, and adds new API and data integration tools. The platform now covers more than 50 forecast producers and 2,400+ weather stations worldwide.

The verification upgrade is the centerpiece of the release. Where the previous platform focused on post-forecast-day analysis, the new platform extends verification across the full forecast lifecycle — adding pre-Forecast Day risk detection through Forecast Risks, Forecast Watchlist, and Forecast Email Alerts, and isolating station-level issues through a new Station Watchlist. “For years, verification has meant looking backward,” said Eric Floehr, CEO of ForecastWatch. “The new platform changes that — meteorology teams can now see forecast risk signals before calendar day and isolate station-level issues the moment they appear. It’s a full-lifecycle view of forecast quality.”

The platform also introduces Markets, a benchmarking system that groups producers into like-to-like peer sets, alongside an anonymized participation option. “De-anonymized benchmarking was the right model for where the market was, and it built the foundation we’re building on now,” Floehr said. “Markets let producers be compared against peers that actually look like them — and that’s a big reason our producer count has grown the way it has.”

Rounding out the release, new Data Export and API tools allow customers to embed ForecastWatch verification data directly into their internal dashboards, BI systems, and customer-facing products — moving verification from a periodic reporting layer into the live operational stack. Together, the updates represent the most significant capability expansion in the company’s history.